The History of the PDF and Its Marketing Limitations

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The PDF (Portable Document Format) was created by Adobe Systems in the early 90s as a way for companies and individuals to efficiently and reliably exchange electronic documents. Since then, they’ve become an invaluable tool for marketers, businesses, students, designers, teachers – basically everyone – and they’re used for everything from white papers to case […]

The post The History of the PDF and Its Marketing Limitations appeared first on Marketing Insider Group.

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