The Content Marketing Personalization Imperative

content marketing personalization imperative
Today’s buyers and consumers are fully in control of their customer journey and online experiences. With the proliferation of content marketing and branded content platforms, the challenge for marketers has shifted from how to create the content their audience actually wants to read and share, to how to break through the digital and social noise. […]

The post The Content Marketing Personalization Imperative appeared first on Marketing Insider Group.

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