How Personalization Takes Interactive Content to the Next Level

Interactive Content Personalization

When we talk about interactive marketing content, we often use the word dialogue.

The thinking goes that if traditional, static content is a monologue, delivering information to an audience without needing or even asking for their input, then interactive content is instead a dialogue since it requires the users to actively participate.

The post How Personalization Takes Interactive Content to the Next Level appeared first on Marketing Insider Group.

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