Weekend Reading: “Impossible To Ignore” by Carmen Simon

Carmen Simon Impossible To Ignore

For the 105th episode of The Marketing Book Podcast, I interviewed Dr. Carmen Simon, author of “Impossible to Ignore: Creating Memorable Content to Influence Decisions.” Audiences forget up to 90% of what you communicate. So, how can your audience decide to act on your message if they only remember a tenth of it? How do […]

The post Weekend Reading: “Impossible To Ignore” by Carmen Simon appeared first on Marketing Insider Group.

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