Weekend Reading: “They Ask You Answer” by Marcus Sheridan

For the 106th episode of The Marketing Book Podcast, I interviewed Marcus Sheridan author of “They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer.” Marcus Sheridan’s pool company struggled after the housing collapse in 2008; today, it’s one of the largest pool installers in the U.S. How did […]

The post Weekend Reading: “They Ask You Answer” by Marcus Sheridan appeared first on Marketing Insider Group.

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